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Social media marketing that feels good and actually works. Supporting service-based businesses across Ontario from my home base in Guelph.

Get Around

I have no minimum commitment time in my contract!

From a sales and operations perspective, that can look like a lack of strategy (or, some would say it’s just dumb) BUT it’s actually the most strategic thing I do.

I’ve always crin

Free time as an entrepreneur is a foreign concept ⌚️

Almost every entrepreneur I talk to says:
“I just don’t have time for marketing” or “there aren’t enough hours in a day”.

But lack of time has nothing to do wi

You can’t build connection if all you ever talk about is pain.

Pain points have their place and they certainly help your audience feel seen. But people don’t buy because they feel understood. They buy because they understand what life lo

Variety. That’s it.

In terms of IG content type, it’s the least effective in creating movement in your marketing. Reels have become so highly consumable, that making an impact with them is near impossible.

The algorhythm might exite yo

“I post and get 3 likes.”
“I post, and only my family comments.”
“My views are decent, but nothing’s happening.”

Sound familiar?

TBH you’re focusing on all the wrong things 🤷🏻&zwj;♀️

Likes don&rsqu

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